Wallpaper
Color
Whether it’s for your computer desktop or the interior of
your home, the actual walls of the rooms in your house, wallpaper color
is important. Wallpaper color has aesthetic value,
sure, but it also makes a psychological impact on you, your family,
your visitors, and/or anyone who uses your computer.
No, I’m not coo-coo. I have actually been intrigued and
interested enough to read about the fascinating effects of color (in
this case wallpaper color, in other cases, website design color, etc.)
on the human psyche. By way of the professional expertise of
those at color.com, colormatters.com, and firelily.com, for instance,
we learn that wallpaper color, impacts positively or negatively
everything from dieting and appetite to moods, desires, and the sense
of well-being.
SENDING/RECEIVING THE “RIGHT” MESSAGES
According to the experts, when you are choosing wallpaper color, you
need to take into consideration the message it will be sending, think
about the compliments or conjunctions more than one color will make or
have, and the appeal, in general, that the wallpaper color will
transmit--appealing to a need, issuing a warning, providing supporting
sensations, or creating a pleasing effect are all possible
considerations.
PSYCHOLOGY of WALLPAPER COLOR
Whether you will be slapping it up in the office, laying it along the
walls of your salon, or setting it on your casual-use computer, that
wallpaper (pattern, too, but color especially) will have a specific
emotional/intellectual impact. Here are the primary colors
and the colors of the “rainbow,” as defined by
psychological experts:
RED
You may have heard that red cars get hit often, or that of all colored
cars, red ones get pulled over most often by law enforcement
officers. Yes, in some cultures, red is fast, hot,
passionate. In others it is lucky, used in warning, indicates
power, or is used as a stimulant.
ORANGE
Orange is warm, energetic, happy. Orange is also stimulating,
often used in fast food restaurant color schemes (to stimulate hunger)
and in places where conversation is invited. Last I read,
orange was a new hot color for website design (2000s), but only in
certain amounts and used in combination with the ever-popular blue
(which is a number one color for American sites, of course).
YELLOW
Yellow is (or can be) loud, warm, or repellant. At 24-hour
stores, for instance, you might see the outside lights are an obnoxious
yellow—used to discourage loitering. But the right
yellow, used in the appropriate amounts, suggests, of course, sunshine
and all that is delightful, so your kitchen is often a prime candidate
for the happy, active, welcoming and warm yellows.
GREEN
The first color in nature, green is growth. Green can be used
for warmth or for calm and cooling effects at the same time, depending
upon the shade and the complimentary colors used with it. It
is positive. It is forward-pointing. It also, in
particular cultures, is money.
BLUE
Blue is the least likely color in nature, with very few edible foods
occurring naturally, that is. So blue has been found to be an
appetite suppressant. At the same time, blue is also a
tranquilizing color, one you might find in libraries,
therapist’s offices, and the like. Of course, as
one of the three colors of the USA, blue is one of the most-often-used
colors on American websites, but more, blue is the most often used
color on all websites collectively—across all cultural
divides. So it makes sense that blue in bedrooms would be a
popular choice.
VIOLET
If you know Prince, you know purple is symbolic of royalty.
As well, like green, violet is found in abundance in the natural
environment and also like green, is a combination of cool and warm
hues, making for a versatile and positive appearance.
Taking into consideration preferences of cultures, ages, genders, and
even color-viewing abilities, designing with colors and schemes in mind
is no small task, but is achievable, after some attention to the
studies and results.
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